Amazon continues to expand its workforce in India, and one of the most exciting roles currently open in Chennai is the Digital Marketing Associate position for Amazon Music under the Amazon Autos division. This job is ideal for digital marketing professionals with experience in content platforms, SEO, campaign optimization, landing page management, and performance analytics. With more than 100 applications already submitted and the job being actively promoted, this hiring opportunity signals strong demand for skilled marketers who can thrive in fast-paced and evolving digital ecosystems.
The role is full-time, based in Chennai, Tamil Nadu, and focuses heavily on managing high-quality landing pages, SEO optimization, campaign execution, content platform operations, and customer traffic engagement. The job has a strong analytical core combined with creative strategy execution, making it suitable for professionals who enjoy working at the intersection of marketing, content optimization, and data-driven decision-making.
Amazon Autos, the team behind this role, is focused on driving high-intent online traffic and creating seamless digital experiences for users. As a Digital Marketing Associate, you will contribute to landing page creation, campaign planning, SEO strategy, content optimization, and cross-platform marketing execution. The position requires agility, strong problem-solving skills, and the ability to manage multiple marketing assets simultaneously while maintaining content quality and performance insights.
This role is designed for individuals who can operate in ambiguous environments, adapt to changing priorities, understand the customer journey, and build strategies that drive measurable online engagement. The ideal candidate will have a mix of technical and marketing expertise, particularly with hands-on experience in Amazon’s internal content platforms.
Although the internal job responsibilities allow flexibility in campaign planning, this is not specified as a remote or hybrid role, meaning candidates should be prepared to work onsite in Chennai.
This role focuses on managing content systems, landing pages, marketing analytics, and SEO performance. Key responsibilities include:
Managing and optimizing landing pages across multiple regional markets to ensure high customer engagement and improved SEO rankings.
Using platforms such as LEGO, Arborist, and Content Symphony to build, update, and deploy content while maintaining technical accuracy.
Executing and scheduling marketing campaigns that integrate SEO, content experience, and traffic conversion strategies.
Tracking content performance, click-through rates, customer engagement, and drop-off metrics to identify areas for improvement.
Developing optimization strategies to increase pass-through traffic, reduce churn, and improve landing page effectiveness.
Analyzing marketing insights to build predictive strategies for future landing page and content requirements.
Working with cross-functional teams to streamline campaign execution and support operational excellence.
Maintaining strict quality checks, following standard operating procedures, and ensuring campaign deliverables meet SLA benchmarks.
Monitoring SEO evolution in AI-driven search environments and adapting content strategies accordingly.
Managing multiple marketing layers including email campaigns, landing pages, social media, and performance marketing initiatives.
To be considered for this role, candidates must meet the following eligibility requirements:
A Bachelor’s degree in Computer Science, Marketing, Project Management, or a related field.
A minimum of 2+ years of professional experience in digital marketing, content deployment, or campaign strategy (internships not included).
Hands-on expertise in LEGO, Arborist, and Content Symphony platforms is mandatory.
Strong analytical mindset and the ability to examine large datasets to identify content performance opportunities.
Excellent communication skills, both written and verbal, with attention to detail.
Ability to manage multiple campaigns simultaneously in a dynamic and deadline-driven environment.
Experience optimizing landing pages for improved SEO, customer experience, and engagement metrics.
Candidates with the following additional skills have a competitive advantage:
Experience with project management or ticketing tools such as Asana, JIRA, or Trello.
Ability to troubleshoot content deployment issues and identify the root cause of technical blockers.
Strong understanding of marketing attribution and customer behavior analysis.
Experience working in cross-functional teams to scale content operations.
Exposure to paid search, digital campaigns, campaign reporting, and analytics tools.
Joining Amazon Music and Amazon Autos means working with one of the world’s most innovative companies, gaining global exposure, and managing campaigns at scale. Other benefits include:
Enhanced learning opportunities across digital content, SEO, and marketing automation.
Working with cutting-edge internal content platforms used at enterprise scale.
Direct contribution to strategies that influence customer behavior and revenue outcomes.
A fast-pacing environment that accelerates professional growth and analytical capabilities.
Collaboration with high-performing teams focused on innovation and digital transformation.
This role is ideal for you if:
You have a strong background in digital marketing, SEO, or content deployment.
You enjoy working with landing pages, campaign execution, and performance optimization.
You can operate in a fast-moving environment where requirements evolve quickly.
You enjoy analyzing data to create meaningful marketing insights.
You are organized, proactive, and can handle multiple priorities without compromising quality.
Interested candidates can apply through Amazon’s official careers portal or LinkedIn job page under the Amazon Music – Digital Marketing Associate job posting. Ensure your resume includes:
A strong resume headline example:
Digital Marketing Specialist | SEO, Landing Page Optimization, Content Deployment | Experienced in LEGO & Arborist
Use measurable results in your resume such as:
“Increased landing page CTR by 38% through A/B testing and content optimization.”
“Managed 60+ regional landing pages with a 25% improvement in engagement metrics.”
“Reduced traffic drop-off rate by 17% through improved user experience and page speed enhancements.”
Highlighting achievements instead of just responsibilities helps your profile stand out to Amazon recruiters.
Amazon’s Digital Marketing Associate role in Chennai is a unique opportunity for marketing professionals who want to work at scale, use advanced content platforms, and contribute to data-driven performance strategies. With growing competition in digital marketing jobs, this role stands out due to its clear emphasis on SEO, content deployment, analytics, and campaign ownership.
If you have experience in landing page management, content strategy, and digital campaign execution, this position can be a strong next step in your career with one of the world’s most recognized companies. Apply soon, as applications are being actively reviewed.