Company ; Paytm
Location : Hybrid (Noida)
Qualification : Post-graduate/ MBA
Experience : 0 to 7 Years
Job Type : Full Time
Salary : Not-Disclosed
About Us:
Paytm is India’s main digital funds and monetary companies firm, which is targeted on driving shoppers and retailers to its platform by providing them quite a lot of cost use instances. Paytm supplies shoppers with companies like utility funds and cash transfers, whereas empowering them to pay by way of Paytm Fee Devices (PPI) like Paytm Pockets, Paytm UPI, Paytm Funds Financial institution Netbanking, Paytm FASTag and Paytm Postpaid – Purchase Now, Pay Later. To retailers, Paytm provides buying units like Soundbox, EDC, QR and Fee Gateway the place cost aggregation is completed by way of PPI and likewise different banks’ monetary devices. To additional improve retailers’ enterprise, Paytm provides retailers commerce companies by way of promoting and Paytm Mini app retailer. Working on this platform leverage, the corporate then provides credit score companies equivalent to service provider loans, private loans and BNPL, sourced by its monetary companions.
About Crew:
Paytm provides on-line cellular video games by way of Paytm First Video games Personal Restricted (PFG), which is a joint-venture firm of OCL and AGTech Holdings Restricted (AGTech). The net gaming platform operated by PFG provides Actual Cash Talent based mostly Video games.
PFG’s flagship providing consists of Fantasy Sports activities permitting customers to interact in stay skilled sporting occasions equivalent to cricket, soccer, and Kabaddi, for real-money gaming. WE are already at #2 competitor spot in fantasy. Moreover, PFG operates the sport of Rummy, a stay multiplayer card-based recreation, and has already damaged into the High 5 Rummy platforms in India in. Fantasy and Rummy are the biggest Actual cash Video games in India with a mixed Market dimension of $1.4 Bn in revenues which is predicted to develop at 40% CAGR yearly. PFG can be an unique associate to licensed turf golf equipment within the nation and provides Horse Racing on the platform.
PFG has a at the moment registered base of 25 Million customers.
About Function:
As part of the PFG shall be liable for e-commerce, Shopper Tech expertise as choice. Ardour for gaming and sports activities an added plus.
Expectations/ Necessities:
1. Robust command of branding, model story-telling on social & efficiency advertising and marketing
2. Robust writing abilities — potential to show others to develop into higher copy / script writers (Hindi & English)
3. Lengthy & brief copy abilities – SMS, Emailers, Push notifications, Web site Copy, search engine marketing articles and so on.
4. Shut consideration to element — potential to make use of nuances to hold out an concept or a theme in a video mission
5. Conceive and implement ideas, pointers and techniques in numerous artistic initiatives and oversee them to completion
6. Lead static artistic improvement for all efficiency advertising and marketing campaigns
7. Collaborate with efficiency advertising and marketing group to acquire information round necessities and work with group of copy and designers to implement creatives.
8. Direct and inspire group of designers.
9. Lead brainstorming/artistic periods to generate concepts
10. Revise content material and artistic, approve/reject concepts, present suggestions to the group
11. Robust potential to suppose worth add to advertising and marketing UI/UX on numerous platforms
12. Professional aptitude in 2D, 3D, cease movement, animation, and movement graphics
13. Proficiency in Adobe Inventive Suite Particularly Premier Professional
Superpowers/ Abilities that can make it easier to succeed on this position:
1. Minimal. 7 years of expertise in artistic copy
2. Skill to suppose campaigns in addition to tactical day-to-day artistic wants
3. Diligent in mission administration — checks-in steadily to know standing of all initiatives, redirects assets as essential to fulfil altering priorities / deadlines if needed
4. Motivated self-starter — capable of analyze a state of affairs and leap in with an answer with out receiving fixed steerage / monitoring
5. Mentorship abilities — educate, encourage inside and company groups
Schooling:
Graduate or Publish-graduate/ MBA
Why be part of us:
A collaborative output pushed program that brings cohesiveness throughout companies by way of expertise. Enhance the common income per use by rising the cross-sell alternatives. A strong 360 suggestions out of your peer groups in your help of their objectives
Compensation:
If you’re the fitting match, we imagine in creating wealth for you With enviable 500 mn+ registered customers, 21 mn+ retailers and depth of information in our ecosystem, we’re in a singular place to democratize credit score for deserving shoppers & retailers – and we’re dedicated to it. India’s largest digital lending story is brewing right here. It’s your alternative to be part of the story!
Senior Copywriter – Paytm | Hybrid – Apply Now