Zoho, one of India’s leading SaaS product companies, is expanding its marketing team and is hiring experienced Product Marketers in Chennai. This is a great opportunity for professionals who enjoy content-driven marketing, SEO strategy, and working closely with technical products.
If you have a passion for storytelling, strong SEO knowledge, and the ability to simplify complex product features, this role could be the perfect next step in your career.
🏢 Company: Zoho
💼 Job Role: Product Marketer
📍 Work Location: Chennai
🧑💻 Experience Required: 2 – 5 Years
Zoho is looking for a detail-oriented and skilled Product Marketer to join its dynamic marketing team. The role focuses on creating impactful product content and promoting it across digital platforms to increase reach, engagement, and lead conversion.
You’ll work closely with cross-functional teams and play a key role in shaping how Zoho’s products are positioned and communicated to a technical audience.
How You’ll Contribute:
* Create and manage high-quality product marketing content, including blog posts, landing pages, product briefs, infographics, and email campaigns.
* Develop sales and partner enablement materials such as presentations, documents, and RFP responses to support business development and deal closure.
* Promote content through SEO, SEM, and other digital marketing strategies to drive visibility, engagement, and lead conversion.
* Conduct competitive analysis and market research to guide strategic planning and differentiate the product in the market.
* Monitor and analyze the performance of marketing campaigns to inform continuous optimization.
* Leverage marketing automation tools for campaign execution and lead nurturing.
* Ability to work cross-functionally with product, sales, design, and engineering teams to align messaging and strategy.
* Experience creating scripts or working on product demo videos.
Core Values We Expect:
* You focus on your personal growth and avoid comparisons with other team members.
* You contribute to a respectful, professional, and gossip-free work environment.
* You have a clear vision for your career and are motivated to take on meaningful challenges.
* You thrive under deadlines and know how to collaborate effectively while maintaining strong professional relationships and ethics.
* We’re looking for someone who values integrity, teamwork, and a growth mindset.
📌 Only shortlisted candidates will be notified about the next steps in the interview process.