Are you data-driven, strategic, and passionate about maximizing ROAS across digital ad channels? Brandnio is actively seeking a Performance Marketer for a full-time, Work From Home (WFH) position!
This role offers an exciting opportunity for freshers and early-career digital marketers to manage paid campaigns, optimize ad budgets, analyze conversion metrics, and scale growth across top marketing platforms.
Job Overview
| Category | Details |
| Company | Brandnio |
| Role | Performance Marketer |
| Domain | Performance Marketing / Paid Media |
| Openings | 1 Position |
| Location | Pan India (Work From Home) |
| Eligibility | Freshers Eligible |
| Job Type | Full-Time |
| Salary | ₹30,000 – ₹40,000 / Month (₹3.6 LPA – ₹4.8 LPA) |
Key Responsibilities
As a Performance Marketer at Brandnio, you will take charge of end-to-end paid campaign strategies. Core responsibilities include:
- Campaign Management: Planning, setting up, and managing paid ad campaigns across key platforms (Google Ads, Meta Ads/Social Media platforms).
- Audience & Market Research: Conducting detailed keyword research, customer segmentation, and competitor benchmarking.
- Performance Tracking & Analytics: Monitoring daily campaign performance, setting up tracking events, and analyzing metrics using tools like Google Analytics.
- KPI Optimization: Continuously refining ad placements, bidding strategies, and targeting to optimize key performance metrics such as Return on Ad Spend (ROAS), Cost Per Acquisition (CPA), and Click-Through Rate (CTR).
- Creative Collaboration: Partnering with copywriters and designers to produce high-converting ad copy, visual assets, and video hooks.
- Budget & Schedule Management: Allocating ad spend effectively across channels to deliver projects on time and within target ROI thresholds.
- Industry Trend Analysis: Staying updated with platform policy updates, algorithm changes, and emerging growth strategies.
Qualifications & Skills Required
- Digital Marketing Fundamentals: Strong conceptual grasp of PPC models, search engine marketing (SEM), paid social media advertising, and funnel optimization.
- Analytics Tools: Hands-on familiarity or proficiency with Google Analytics, Meta Ads Manager, Google Ads Manager, and performance reporting tools.
- Analytical Mindset: Exceptional problem-solving skills with the ability to interpret raw ad metrics into actionable optimization decisions.
- Communication: Clear verbal and written communication skills to articulate campaign performance and collaborate remotely.
- Education: A Bachelor’s degree in Marketing, Business Administration, Communications, or a related field is preferred.
Why Apply for This Role?
- Attractive Starting Pay: Earn between ₹30,000 to ₹40,000 per month in an entry-level performance role.
- 100% Work From Home: Execute campaigns and manage budgets from the comfort of your home.
- High-Impact Growth: Gain direct control over real marketing spend, build solid performance portfolios, and master cross-channel user acquisition.
How to Apply
Eligible candidates can apply through the official listing on platforms such as Unstop or Brandnio’s recruitment page. Highlight experience with Google/Meta ad setups, analytics certifications, and relevant marketing projects on your resume.
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